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Creative Sparks for Purpose Driven Missions
Read our blog to learn more about marketing, branding, and building a purpose-driven brand.
5 Research Stats that Prove Web Design is Critical to Brand Perception
Website design is a crucial aspect of the digital world that has become an integral part of our daily lives. With the growing influence of the internet, more and more businesses are investing in their online presence to reach a wider audience and increase their visibility.
Typography 101: What the Font?!?
Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. In design, typography can make or break the success of a design project.
How to Create a Consistent Brand Image
The brands we love have become embedded in our daily lives. We are constantly wearing, carrying, or looking at branded merchandise whether we are on our phones or physically walking around. Popular brands use very simplistic imagery and typography.
The Psychology of Brand Design
Design plays an integral role in how we interact with the world around us. Whether we realize it or not, the design of objects, spaces, and even digital interfaces can evoke emotions and influence our behavior.
Why a Strong Brand Identity is vital to Your Business
Did you know the consistent presentation of a brand can lead to a 33% increase in revenue? These days, brands must focus a lot more attention on visual branding than they ever had before.
10 Design Trends to Look for this year
It's important to maintain a distinct and recognizable design style, but keeping an eye on design trends and experimenting with new ideas can help you stay fresh, innovative, and ahead of the curve. Here are ten potential design trends to watch out for this year.
How to Choose the Right Brand Color Palette
Research shows that choosing brand colors wisely can impact how people perceive your brand. In fact, using a signature color can increase brand recognition by 80 percent.
HOW TO CREATE A COHESIVE BRAND IDENTITY
Building a brand is all about building trust. To build trust, your company must build a cohesive and consistent brand. As you consistently message and present cohesive branded content to your target audience, you'll build brand trust.