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Creative Sparks for Purpose Driven Missions

Read our blog to learn more about marketing, branding, and building a purpose-driven brand.

A Guide to Creating a Minimalistic Brand Identity

In a world filled with constant information and visual clutter, minimalism has emerged as a powerful strategy for brands to stand out and make a lasting impact. A minimalistic brand identity not only exudes elegance and simplicity but also communicates a sense of clarity and purpose. If you're looking to adopt minimalism as a core principle for your brand, this guide will walk you through the best practices to create a compelling and effective minimalistic brand identity.

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Website Design Sarah Seward Website Design Sarah Seward

How to Create an Accessible + User-Friendly Website

Did you know 90% of websites lack basic web accessibility features? Research from AbilityNet found that 90% of website on the internet lack key accessibility features that would allow individuals with disabilities who depend on assistive technology to access your website. Creating a user-friendly website is key to providing a positive experience for your visitors and encouraging them to stay on your site longer, engage with your content, and take the desired action

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Website Design Sarah Seward Website Design Sarah Seward

The Anatomy of a Winning Homepage Design

Like a well-designed storefront, the homepage of your website sets the tone for what visitors can expect from your brand. A strategically designed homepage has the power to leave a lasting impression and foster meaningful connections with users. A poorly designed homepage can cause users to leave your website confused and unable to remember your brand.

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Designing a Website that Represents Your Brand

Designing a website that reflects your personality and values can be a great way to create a unique and authentic online presence. Your website is normally the first point of contact that potential customers have with your brand. It's where they go to learn more about your products or services, and it's where they form their initial impressions of your brand.

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How to Find the Right Creative Partner for Your Brand

I’ve been working as a creative marketer for nine years. I have 3 years of in-house experience, 4 years of agency experience, and 2 years of freelance experience. I’ve worked with over 15 marketing agencies, and have helped launch over 70 brands and websites. As someone who’s seen almost every side of marketing, I know that finding a creative partner is a challenge for most small businesses and startups.

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5 Research Stats that Prove Web Design is Critical to Brand Perception

Website design is a crucial aspect of the digital world that has become an integral part of our daily lives. With the growing influence of the internet, more and more businesses are investing in their online presence to reach a wider audience and increase their visibility.

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Website Design, Inbound Marketing Sarah Seward Website Design, Inbound Marketing Sarah Seward

How to Use Interactive Design Elements on Your Website

It’s crucial for businesses to have an online presence, and a well-designed website is the first step. However, having an attractive website alone is not enough. You have to engage web visitors and keep them coming back to your site. One of the best ways to do this is by incorporating interactive design elements into the website.

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